Reynaers’ focus on its newest aluminium innovations and digital solutions for the building industry fits in with BAU’s multi-dimensional theme, covering every aspect of the construction industry. What sets Reynaers apart is its explicit client-centric and partnership-driven approach to feed innovation in their constant drive to find bespoke solutions to their stakeholders’ needs.
Together for Better
The Together for Better philosophy essentially underpins Reynaers’ focus on partnership-building across its entire value chain, from strong interaction with clients, to inhouse teamwork and relationship building with role players in architecture, design and construction. It drives the company’s investments in innovation on many fronts and provides the basis on which tailor-made solutions and bespoke systems can be integrated.
The digital 2.0 world of aluminium
A major attraction in the Reynaers booth will be a version of AVALON, the dedicated Virtual Reality room at the Reynaers Campus. AVALON is a highly advanced VR simulation space that has specifically been designed to bring architectural solutions to life. It makes it possible to virtually move around in a building that is in fact still in its design stage.
The VR room on display is a transportable version developed by Barco, the leading expert in visualization and projections. Visitors at the booth will be able to experience the power of Virtual Reality in the building industry.
Another highlight in the booth vividly illustrate the focus on digital innovation: The World of Reynaers application. This innovative digital application allows visitors to discover a wide range of solutions across many dimensions. This brings a new perspective to expo visitors, harnessing multimedia technology to open up new avenues to sharing information. Through the application users can change product colours, opening types and many other design aspects to test combinations. The World of Reynaers application can also be experienced in the AVALON installation.
Setting new boundaries for shifting needs
Reynaers’ display of innovative aluminium solutions serves to confirm its technological leadership. It bears testimony to the creative flair with which Reynaers Aluminium continuously scout the markets to identify emerging needs, and then develops solutions that deliver well above market demands. Higher and more transparent designs coupled with high insulation values and increased home automation enables designers to bring solutions for windows, doors, sliding solutions and curtain walls with substantially more possibilities and freedom of choice.
Reynaers Aluminium will again demonstrate at BAU how its latest range of aluminium solutions allows architects and aluminium fabricators the freedom to make almost any architectural dream come true. The vast array of Reynaers’ systems and solutions on display will reflect dominant worldwide building and construction trends, demonstrating the extent to which it has successfully adapted designs and technology to address regional needs and unique climate and weather conditions globally.